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Category: Marketing

Marketing to Gen Z
Marketing

Marketing to Gen Z

by Sanjana RaguAugust 7, 2020August 11, 2020

According to Morning Consult, 88% of Gen-Z prefers …

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Gamification in the world of marketing and advertising
Marketing / Technology

Gamification in the world of marketing and advertising

by Nithin MJune 29, 2020February 20, 2025

The demand for rapid gamification in the world …

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Online Reputation Management-Is it Important?
Marketing / Online Reputation Management

Online Reputation Management-Is it Important?

by Prasham JhaveriJune 27, 2020July 13, 2020

Imagine if a doctor refuses to treat a …

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Marketing Lessons to Learn from Video-Game Advertising
Marketing / Technology

Marketing Lessons to Learn from Video-Game Advertising

by Nithin MJune 23, 2020July 13, 2020

Before the era of video game consoles, there …

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Safeguarding Advertising: Intellectual Property Perspective
Marketing / Security

Safeguarding Advertising: Intellectual Property Perspective

by Shreya JhaJune 16, 2020July 13, 2020

Creativity and innovation have been made a subject …

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Why Design is King of Advertising
Designing / Marketing

Why Design is King of Advertising

by Vishal KaushikJune 15, 2020July 6, 2020

Technology has always continued to progress and push …

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Myth vs reality: Working in Advertising
Marketing

Myth vs reality: Working in Advertising

by Sugandha ChadhaJune 13, 2020July 13, 2020

Instagram-worthy office spaces with a dedicated space to …

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YouTube VS TikTok | Consumer Benefits & Relations
Marketing / Social Media

YouTube VS TikTok | Consumer Benefits & Relations

by Sanjana RaguJune 11, 2020July 13, 2020

As soon as the pandemic hit India, with …

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